ce lien<\/a>.<\/p>\nEn \u00e9cho \u00e0 cette publication, Angy Geerts a \u00e9galement eu l\u2019occasion de pr\u00e9senter les th\u00e9matiques abord\u00e9es dans son ouvrage lors du cycle de conf\u00e9rences Les Invit\u00e9s de l\u2019UMONS \u00e0 Charleroi. Sa conf\u00e9rence, intitul\u00e9e \u00ab Les coulisses de l\u2019h\u00f4tellerie et de la restauration de luxe \u00bb, s\u2019est tenue le 21 avril \u00e0 l\u2019h\u00f4tel VanderValk Charleroi Airport, offrant au public un \u00e9clairage direct sur les r\u00e9alit\u00e9s et les enjeux de ce secteur d\u2019exception.<\/p>\n","protected":false},"excerpt":{"rendered":"
Professeure de Marketing \u00e0 la Facult\u00e9 Warocqu\u00e9 d\u2019Economie et de Gestion de l’UMONS, Angy Geerts co-signe avec Nathalie Veg-Sala un livre de r\u00e9f\u00e9rence consacr\u00e9 aux enjeux et aux carri\u00e8res dans l\u2019univers exigeant du luxe.<\/p>\n","protected":false},"author":232,"featured_media":2491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-2485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"\n
Un nouvel ouvrage co-\u00e9crit par Angy Geerts, Professeure de Marketing, explore les coulisses de l\u2019h\u00f4tellerie et de la restauration de luxe - Facult\u00e9 \/ FWEG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un nouvel ouvrage co-\u00e9crit par Angy Geerts, Professeure de Marketing, explore les coulisses de l\u2019h\u00f4tellerie et de la restauration de luxe - Facult\u00e9 \/ FWEG\" \/>\n<meta property=\"og:description\" content=\"Professeure de Marketing \u00e0 la Facult\u00e9 Warocqu\u00e9 d\u2019Economie et de Gestion de l'UMONS, Angy Geerts co-signe avec Nathalie Veg-Sala un livre de r\u00e9f\u00e9rence consacr\u00e9 aux enjeux et aux carri\u00e8res dans l\u2019univers exigeant du luxe.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\" \/>\n<meta property=\"og:site_name\" content=\"Facult\u00e9 \/ FWEG\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-22T08:00:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/web.umons.ac.be\/app\/uploads\/sites\/9\/2026\/04\/6304e283-0066-4b13-9c7a-4189cc1f999a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Christophe Morel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Christophe Morel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\"},\"author\":{\"name\":\"Christophe Morel\",\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/#\/schema\/person\/bb9799a3348930a3ddf84ceed54001c2\"},\"headline\":\"Un nouvel ouvrage co-\u00e9crit par Angy Geerts, Professeure de Marketing, explore les coulisses de l\u2019h\u00f4tellerie et de la restauration de luxe\",\"datePublished\":\"2026-04-22T08:00:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\"},\"wordCount\":525,\"image\":{\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/web.umons.ac.be\/app\/uploads\/sites\/9\/2026\/04\/6304e283-0066-4b13-9c7a-4189cc1f999a.jpg\",\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\",\"url\":\"https:\/\/web.umons.ac.be\/fweg\/fr\/2026\/04\/22\/un-nouvel-ouvrage-co-ecrit-par-angy-geerts-professeure-de-marketing-explore-les-coulisses-de-lhotellerie-et-de-la-restauration-de-luxe\/\",\"name\":\"Un nouvel ouvrage co-\u00e9crit par Angy Geerts, Professeure de Marketing, explore les coulisses de l\u2019h\u00f4tellerie et de la restauration de luxe - 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\u00c0 quoi renvoie r\u00e9ellement la notion de luxe dans le secteur de l\u2019h\u00f4tellerie et de la restauration ? Comment r\u00e9pondre aux attentes d\u2019une client\u00e8le en qu\u00eate d\u2019exp\u00e9riences uniques ? Et quelles sont les cl\u00e9s pour int\u00e9grer et \u00e9voluer dans ce milieu d\u2019excellence ? Autant de questions au c\u0153ur de l\u2019ouvrage H\u00f4tellerie et restauration de luxe. Les cl\u00e9s pour r\u00e9ussir dans un monde d\u2019excellence, publi\u00e9 chez Vuibert et co-\u00e9crit par Nathalie Veg-Sala et Angy Geerts, Professeure de Marketing \u00e0 l\u2019UMONS.<\/p>\n![\"\"](\"https:\/\/web.umons.ac.be\/app\/uploads\/sites\/9\/2026\/04\/6304e283-0066-4b13-9c7a-4189cc1f999a-225x300.jpg\")
<\/p>\n